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Introduction

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This month, we examine the benefits of content marketing as a long-term strategy. Sarah Mitchell of Lush Digital Media says it's particularly attractive for small business because it doesn't have to cost a lot of money.
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Dirty negotiating tricks – don’t get caught!

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Dirty negotiating tricks – don’t get caught! - Subscribe Running Time: 10:55

Doing business with other parties is challenging enough, but even more so when you're facing a counterpart with a game plan deliberately set to undermine you.
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Joel Gerschman, CMA Learning

Tackling the big small business issues

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Tackling the big small business issues - Subscribe Running Time: 10:30

Despite the optimistic approach of most small businesses, a range of challenges confronts them on a daily basis – challenges which the Ombudsman is attempting to address.
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Kate Carnell, Australian Small Business and Family Enterprise Ombudsman

How content marketing can build reputation

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How content marketing can build reputation - Subscribe Running Time: 10:24

If you're looking to build or maintain your company as a leader in its field, content marketing can amplify your reputation.
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Sarah Mitchell, Lush Digital Media

New credit card surcharge laws for SMEs

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New credit card surcharge laws for SMEs - Subscribe Running Time: 8:06

Penalties for non-compliance are hefty, so it's well worth knowing about the new credit card surcharge laws.
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Dr Michael Schaper, ACCC

Are your sales techniques holding you back?

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Are your sales techniques holding you back? - Subscribe Running Time: 7:50

The fundamentals of selling still exist, but sales people need to fine tune their skills and techniques to get to their prospects earlier in the decision-making process.
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Rob Hartnett, Miller Heiman Group

The tax treatment of trusts – new guide, ongoing debate!

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The tax treatment of trusts – new guide, ongoing debate! - Subscribe Running Time: 10:17

Discretionary Trusts have been attractive for family businesses due to their flexible nature and asset protection benefits. But what about the tax rules?
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Michael Jones, Cummings Flavel McCormack

Sharemarket update September 2017

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Sharemarket update September 2017 - Subscribe Running Time: 8:30

How is the sharemarket faring following the latest reporting season?
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Elio D’Amato, Lincoln Stock Doctor

Beware the dangers of gender bias

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Beware the dangers of gender bias - Subscribe Running Time: 8:45

Businesses which recognise and understand the differences between the sexes can benefit enormously when selling to them.
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Amy Fridlund, Kantar TNS

Quote of the month

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And now for our quote of the month, from Richard Branson, who said…
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