Digitisation is big business
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  Running Time: 10:28 Date: 01/01/2024 Anyone with a smart phone or tablet understands how saturated the world is now with digitised content. The convenience of listening or reading anything you want from your hand-held device is convenient and so simple. It's also big business. Steve Potash is CEO of OverDrive the largest vendor of ebooks and audiobooks to libraries in the United States. OverDrive in the mid-1980s by digitising reference books and documents for law firms. As he expands overseas, including Australia, he discusses the success of OverDrive and the business opportunities in new media. Topics: Innovation, Success Stories, Technology |
 Steve Potash, OverDrive |