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Is Your Business Different?

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Running Time: 6:55

Date: 01/01/2014

Are you deluded about your point of difference?

It's not easy being different. Ask Alan Rodway, who's advised many business people about their points of difference in the marketplace. Alan says that we may think we're different, that we offer outstanding service to customers or a product that excels all others. Yet a little realistic analysis will show that we're really not much different to anyone else.

He offers ideas about how to stand out and he also poses the question: do we need to be different to be successful? Now that's worth considering in our rush to stand out from the crowd.

  

Topics: Business Growth, Leadership, Management


Alan Rodway, Alan Rodway Performance Coaching