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Taking fun seriously!

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Don't be so serious! Mixing pleasure with business can do wonders for the bottom line.

Naomi Simson believes in taking fun seriously. Her company RedBalloon, a multiple award-winner and regular on BRW fastest-growing lists, specialises in unusual experiences and gifts for business employees and customers. She's a powerful advocate of injecting some fun into business life, arguing that happy employees will be more innovative and productive, and happy customers more loyal. The real reward, she says, is in watching your business grow as a result.
  

Topics: Customer Service, Management, Success Stories


Naomi Simson, RedBalloon