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Why Business Is Like A Game

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Date: 01/08/2010

If you want to put a championship team in the field, think about what motivates our sports people

Building a championship team from people who aren't motivated by business is a challenge, but try using a sporting analogy - most people know what makes sports teams successful. Sales and marketing guru Tony Gattari of Achievers Group says he came to that realisation while advising Harvey Norman stores in New Zealand. It's all about winning - you need to show your people how to win, and keep on showing them. Winning improves self-belief and boosts productivity. You need to provide goals and progress scores and make sure everyone's in the right position to allow them to succeed. Practice is essential and so is discipline. But perhaps the best motivator is beating your personal best - if everyone does that the team will win.

  

Topics: Business Growth, Customer Service, Marketing & Sales


Tony Gattari, Achievers Group