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Convincing customers to buy

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Old fashioned sales techniques won't work any more - you have to provoke your customers into buying. Here's how.

Times have changed and so has selling, warns sales supremo Tony Gattari. So forget the old techniques, he advises, which no longer work as we emerge from tough times with major constraints on budgets. Now, Tony says, we must work hard to convince customers to buy. He describes it as "provoking" the customer. Tony Gattari explains the process, which involves deep research to uncover problems customers may not even know they have. It's highly effective for the current times.
  

Topics: Business Growth, Customer Service, Marketing & Sales


Tony Gattari, Achievers Group